CoderMitchell / Work / CinemaCraft

Cofounder & Lead Developer

CinemaCraft — Cofounder & Lead Developer

Cofounded CinemaCraft — a content studio that produced 500+ Minecraft videos generating billions of views for YouTube's biggest gaming creators, including PrestonPlayz and BriannaPlayz. Led development and production across a 15-person team, managing budgets, delivery, and creative execution for 3 years.

500+ Videos Produced
3.2B+ Total Views
15 Person Team
7+ Videos Per Week
CinemaCraft Minecraft video production

Beyond the videos.

What started as a Minecraft content operation grew into a full production studio with real revenue, real headcount, and real accountability.

I cofounded CinemaCraft and built it from the ground up. This wasn't freelance video work — it was a production operation shipping 7+ videos per week, consistently, for 3 years. We produced content for PrestonPlayz and BriannaPlayz — creators with tens of millions of subscribers — with full P&L accountability and a team of 15.

My role spanned the full operation. I led development — building custom Minecraft worlds, maps, and gameplay systems for every video. I managed production — establishing the pipeline that let us hit a 7+ video per week cadence without quality dropping. I hired and mentored developers, oversaw asset production, and was deeply involved in creative decisions about what we built and how.

The scale of this operation is what built the muscles for everything that came after. Managing a team, shipping on a deadline, maintaining quality at volume — that foundation carried directly into Minecraft Marketplace and eventually BIG Games.

Creators

PrestonPlayz

PrestonPlayz

49M subscribers

BriannaPlayz

BriannaPlayz

29M subscribers

Viral hit

7 Ways to Steal Noob1234's Diamonds!

66M+ views

Our top-performing video — 7 distinct Minecraft scenes, each with custom models, textures, and scripted gameplay. This single video drove millions of views and demonstrated how tightly integrated our dev and production pipelines were.

7 custom scenes Custom models & textures Scripted gameplay YouTube tie-in

Development Leadership

Built custom Minecraft worlds, maps, and gameplay systems for 500+ videos. Established development standards and quality benchmarks across the team.

Production Management

Owned the production pipeline end-to-end. Scheduling, resourcing, QA, and delivery at 7+ videos per week for 3 years straight.

Team Building

Hired, trained, and mentored developers. Scaled the team to 15 people and kept output consistent as we grew.

Creative Direction

Deeply involved in creative planning and direction alongside the team. Helped shape what we built and how it was presented to audiences of millions.

Production cadence

23

avg videos / month

3+

years continuous

30M+

combined subscribers

66M+

top video views